1. The Zero Marketing Lie

    growth hacking with zero marketing

    “We have grown rapidly with zero marketing!” And the crowd goes wild!


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  2. What iteration means for your organization

    Mona Lisa Iteration

    "Iterative" is a regularly used term for those that follow the agile and lean development philosophy. The base meaning of iterative is to simply do repeatedly, over and over. Though iterative is a colloquial word in the Valley, the tactical application is often forgotten. Iterative tactically means to efficiently learn and make better decisions with a low cost when mistakes are made.

    To iterate means to learn faster.

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